Brown Murray

Brown Murray

Project Description:

This client wanted to change their logo as they thought it looked dated, however, after doing an output audit, we found that their logo didn’t need a refresh as it would be too costly of an exercise. Instead we looked at their visual branding and changed the way the branding was depicted – using clean solid background colours and consistent typography and imagery in order to promote their company. An addition icon brandmark was created to accompany their logo and used as a secondary visual graphic for their brand.