West Coast Poly

West Coast Poly

Project Description:

West Coast Poly produce roto-moulded polyethylene water storage tanks in Western Australia. The company have three main market sectors – Industrial, Urban and Rural. Each audience requires a different approach to their marketing and advertising due to the different uses of the product thus learning about how the business operates allows for a stronger understanding on how to target each customer effectively whilst still maintaining a strong branding identity on a corporate level. All areas of design are employed for West Coast Poly from online marketing, social media tiles, press advertising, data sheets, brochures, flyers and more.